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BBC NEWS | Health | 'Proof' face creams beat wrinkles

Scientists say they have clinical proof that a face cream available on the high street does reduce wrinkles.

Five months' worth of stock of the leading brand sold in a day after Professor Chris Griffiths announced in 2007 it appeared to combat sun damage.

Two years on from the BBC Horizon programme showcasing his work, his team has shown the cream visibly smoothes out the skin.

Boots predicts...

Early rush for anti-ageing cream

People have been queuing up to buy the anti-wrinkle cream

Crowds of people seeking a miracle cure for wrinkles have been queuing up to get their hands on new stocks of a hugely popular anti-ageing cream.

Several of Boots' flagship stores opened at 7am to cope with the massive demand for its No. 7 Protect & Perfect Beauty Serum.

The cream sold out after it was featured on a BBC2 Horizon programme.

Richard Baker, chief executive of Alliance Boots, it had taken three weeks to get the product back on sale.

Stocks sold out following the television...

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